The Socialist Republic of Vietnam is an agro-industrial state, in which agriculture and industry are the main foundations of development. The society is built on the basis of overall dictatorship of proletariat and a close relationship between working people and peasants, with the aims of realizing communism.
Read more ...Artificial intelligence (AI), the ability of a digital computer or computer-controlled robot to perform tasks commonly associated with intelligent beings. Since the development of the Digital Computer in the 1940s, it has been demonstrated that computers can be programmed to carry out very complex tasks—as, for example, discovering proofs for mathematical theorems or playing Chess. Some claim that artificial intelligence is on the verge of becoming a reality in the form of "thinking machines". Still, despite continuing advances in computer processing speed and memory capacity, there are as yet no programs that can match human flexibility over wider domains or in tasks requiring much everyday knowledge. On the other hand, some programs have attained the performance levels of human experts and professionals in performing certain specific tasks, so that artificial intelligence in this limited sense is found in applications as diverse as medical diagnosis, computer search engines and voice or handwriting recognition.
Read more ...As a market research professional, you're tasked with probing consumers and other key target audiences to better understand their preferences and needs. You collect data through a variety of different methodologies—from surveys, to focus groups, to interviews—and then analyze the information you've gathered so that it can be used to help guide decision-making processes at organizations from start-ups to multinational corporations.
Read more ...Nike is one of the popular known brands who manufacture sports and clothing. It manufactures shoes through subcontractors, most of which are located in Asian countries that have large non-employed population and low cost workers. Nike had been steadfast in their commitment to make CSR a priority. The company’s determination was triggered by a steady stream of bad press regarding the environment, labor and other social issues around the world. In 2005 this attitude shifted when Nike began disclosing their CSR activities after a couple of years of silence due to legal concerns. After several audits Nike reported that a large percentage of their overseas factories have their employees working in terrible environments for low pay and in unsanitary health conditions. With Nike planning to reshape the way customers, supplies, investors and regulators see the company. They are changing it from a closed system and making it more open so that suppliers and customers can relate to Nike. One of Nike’s problems is that its leadership and management style has become “leaders beyond borders” meaning leaders reach out to more than just their professional role to engage people on shared goals. By doing this smaller trade flows between some countries will be lost as they strive to meet this goal.
Read more ...Social media has become a very powerful tool for connecting people. They can connect with other people around the world through different social media platforms like Facebook, Twitter, Instagram, YouTube and many others. Social media is a great way to keep in touch with family and friends through pictures, videos, posts and comments. It's also great for keeping up with news from organizations which are a company or nonprofit organization. As more online users post and share on social media, there is a massive amount of information that is available to people. If you are looking for new ways to attract customers and get them talking about your product or service, social media can be a great way to do so. Social media is a great source of information. People have a lot of ‘connections’ on social media, therefore information is consumed by many people. This information becomes a source of influence on consumers and their buying behavior.
Read more ...Do you have a brilliant idea for a new product but aren't sure if it will be successful in the market? If so, product concept testing may be just what you need. This process allows you to gather valuable feedback from potential customers before launching your product, which can save you time and money in the long run. In this article, we'll explore what product concept testing is, why it's important, how to conduct it effectively, and its numerous benefits.
Read more ...Fast-moving consumer goods (FMCG) companies have been around for decades, delivering essential products that we use every day. However, with the rise of digitalization, these firms are transforming their operations to keep up with modern trends and meet customer demands. The FMCG sector is now leveraging various technologies like Artificial Intelligence (AI), Internet of Things (IoT), and Big Data analytics to improve efficiency, production processes, and supply chains. In this article, we explore how FMCG firms are digitally transforming themselves and the benefits they reap from it. Let's dive in!
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