Tourism activities are affected by a number of trends such as globalisation, climatic change and sustainability. If business managers are to build a tourism product that will suit the needs and trends in their market they need to be aware of these trends.
Read more ...We are in the midst of a fourth industrial revolution. This time, it’s driven by technology that empowers machines to “learn” and take action. They can see, hear, and even feel; they are beginning to think like humans – using algorithms instead of rules-based programming. Combined with sensors, the Internet of Things (IoT) will enable companies to transform how they work with customers and collaborate with suppliers. As these innovations become pervasive, markets will change dramatically. Technologies like AI will transform how we create value as cost structure flattens, products hybridise into new combinations of functionality for better customer experiences – all these changes will present entrepreneurs with new opportunities to disrupt existing industries by reinventing processes
Read more ...Vietnam tourism maintains grown many times in recent years and the industry has developed rapidly. Vietnam’s number of tourists, both domestic and international, increased and the country became one of Southeast Asia's top destinations for tourism with rapid growth in the number of tourists and tourism revenues which contribute to economic development. Tourism helps preserve cultural heritage and biodiversity, as well as economic development.
Read more ...For hoteliers, marketing is one of the most important things you can do to help keep their business running successfully.
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