Customer Acquisition and Customer Retention: which one is more important

Customer Acquisition and Customer Retention: which one is more important

Before you sign up for a new business, you should ask yourself whether it is more important to find new customers or retain old customers. The more customers you have, the higher your return will be to the initial investment in the business. The average lifetime value of a customer is about 6 times higher for those who use their services once than those who use their services regularly. Therefore, losing a customer through lack of loyalty is much more expensive than gaining a new one by your brand advertising efforts.

How Data Analytics impact your Business growth

How Data Analytics impact your Business growth

The understanding of Organizational Management Skills and Leadership Skills

Comparing Organizational Management Skills and Leadership: What Are Differences

In this leadership vs management article, we will dig deep into the differences between leadership and management. A few years ago, leaders, entrepreneurs, and innovators created companies, whereas managers were hired to run their operations. But, nowadays, you will notice that our educational system is mostly geared towards management education. Also, there is a perceptual change that treats both management and leadership as the same, which is not a mere reality. So, in this leadership vs management article, we will dig deep into the differences between leadership and management.

Cyber security and consumer concern

Cyber security and consumer concern

Which social media platform is the best for baby products?

Which social media platform is the best for baby products?

Survey Design - How to create the great survey

How to create the great survey

Surveys are an invaluable tool for gathering information and feedback from customers, employees, and other stakeholders. However, it is essential to ensure that the questions you ask and the survey design you use are effective in gathering the data you need. In this blog post, we will explore 10 steps to help you create the best survey design possible and make the most of your survey data. From crafting clear and unbiased questions to testing your survey, these steps will help you create a survey that will give you the most accurate and useful results.

Digital transformation barriers which prevent the growth of businesses

Digital transformation barriers which prevent the growth of businesses

Digital transformation represents a fundamental change in technology, business models and behaviors that a company needs to adopt to be able to compete in a rapidly changing digital-centric economy. Digital Transformation (DT) offers tremendous opportunities for growth and provides businesses with an important competitive advantage. However, the adoption of new technologies and the use of new methods will not be sufficient if there are no clear strategies for achieving defined goals.

Optimizing Business Intelligence Results Through the Strategic Application of Software Process Model

Optimizing Business Intelligence Results Through the Strategic Application of Software Process Model

Business intelligence software development is a multi-faceted process that aims to improve your business operations and generate actionable data through insights. This includes everything from generating reports and creating charts, to superior online business applications that allow you to manage time, costs, and customer information more effectively. Through a robust combination of machine learning, advanced algorithms and human expertise, the analytic capabilities of our platform provide an unparalleled lens through which to view your business. You get immediate insight into operational efficiencies, market trends and emerging opportunities. Select the right tool for your business needs. From standard BI tools that can be used by any size organization to custom BI tools designed to fit your unique business needs, we have a solution for you.

Business Leadership and Management Skills Successful Practices

Business Leadership and Management Skills Successful Practices

As a manager, you’re responsible for building a team that can perform at their very best. Developing managerial skills is important for all professionals. According to the World Economic Forum, people management is one of the top 10 skills needed to thrive in today’s workforce. Additionally, research by Gallup shows companies with talented managers experience greater profitability, increased levels of productivity, and higher employee engagement scores—highlighting how vital management is to an organization’s culture and success. Whether you're a new manager or someone who has been in the industry for a long time, there are specific actions to take to improve how you manage people, products and projects. Here are seven ways to become a better manager and advance your career.