AI-powered Market Research: Survey | Form | Quiz | Registration Form | Booking Form

How Artificial Intelligence Will Affect Social Media Monitoring

Technology is everywhere and our lives are becoming more connected to one another than ever. One of the most popular ways to stay connected is through social media. A quick Internet search reveals that every smartphone user uses at least one social media application (Instagram, Facebook, Twitter, Tumblr, LinkedIn, Snapchat). Technology continues to advance rapidly and with it comes an increase in the amount of time people spend online.

Management Skills Necessary for Effective Time Management

The ability to manage your time and tasks effectively is an important skill to develop in order to advance your career. Becoming skilled at organizing and planning daily tasks helps you complete work on time, prioritize and communicate progress. Ultimately, having strong time-management skills can lead to accomplishing key goals and advancing in your career. In today's world, it's important to have a solid time management system. Here are nine key pointers that can help you improve your time management skills.

Business Intelligence Tools for Improve Sales and Profitability

Business intelligence dashboards give you a more effective means of gaining greater insight into your side of the business, without having to go back to IT or business analysts for more data. The possibilities are endless, from creating interactive dashboards that allow the business to make better decisions, all the way up to real-time analysis of trends, lessons learned from past experiences and insights into how you will grow best in the future.

Analysis of Modern Consumer Behavior: Is it Rational or Irrational?

Understanding consumer behavior is important for marketers because it can help them understand what influences a consumer’s buying decision. Knowing what drives your prospects to choose one product over another can create better sales strategies for your business. The Covid-19 pandemic has impacted consumer behavior and caused changes in shopping habits. Consumers are increasingly shopping online, because it's more convenient than physically visiting a store. This happened at the same time consumers were trying to save money during the recession.

Why do businesses need to develop a content marketing strategy?

Content marketing is an essential piece of your company's success strategy. As one of the most effective methods of growing audience engagement, developing your brand presence, and driving sales, content marketing is a mission-critical growth method for most businesses.

The impact of Google’s mobile-first index on online marketing.

The mobile-first indexing update (sometimes called the "Mobilegeddon" update) has been rolling out slowly over the past year. When it makes a full rollout in March 2021, more than 70% of all known, crawled sites will be switched to mobile-friendly indexing and Google will begin to punish non-compliant websites with poor performance by seeding them lower in search results. This is a serious issue for businesses because it means that millions of crawling computers are actively seeking out non-mobile versions of your site, which causes your business site to rank lower than its competitors on mobile searches. Here are all the things you need to do before March 2021

Aggressive vs. Discrete Marketing: What Works Best for Generation Z

The answer to this question can vary depending on who you ask – and the kind of business you own. For example, a company that engages in aggressive marketing tactics but doesn't have any competitors should be able to get away with a more discrete approach. However, if your business has many rivals, it might be more appropriate to think strategically about how you're going to stand out from the competition. Regardless of which strategy you choose, though, there are five important things that you should consider before diving head first into any marketing campaign.

Uber versus Netflix- Compare the new market-entry strategies.

The best way to value a company is by how many enemies it makes. The more enemies and the more powerful they are, the higher the price they will command. Uber and Netflix are quickly nearing all-out war with each other. Today, Uber is fighting off a global alliance that's banding together to take it down, while Netflix is fighting another global alliance that's also trying to take it down. This is the new way of business in today's world of truly worldwide technology competition -- and if $62 billion-valued Uber and $45 billion-valued Netflix are the 800-lb. gorillas in their respective rooms, there are a bunch of smaller monkeys trying to fight back.

Do people appreciate being click baited into sponsored posts?

Years of overuse and abuse have done a number on its reputation. Despite this, the practice is still popular among some industries and within certain circles, but many other stakeholders believe that it should be completely banned altogether. While some clickbait websites make money by attracting simple visitors with a sensational headline, Facebook wants to protect its users from shady digital sites. In fact, the social media site has already taken action against several deceptive web pages after analyzing their true nature. We’ve all heard of clickbait. On the web, it can mean shortened, attention-grabbing headlines that are designed to get us to click through to a website—and leave our cursor hovering over the refresh button. This flashy design makes people feel like they were suckered in, which leaves them with an overwhelmingly negative impression of a site. The result is that fewer people visit legitimate news sites, which in turn reduces their credibility as a source of information.