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Market Research

These resources are available to support you to identify your research objectives, methodology and conduct the survey to meet your business objectives.

Acquisition of new customers vs retaining existing ones, which one is more challenge?

Majorly, customer retention and acquisition are the two types that can affect business sustainability and growth. Any business relies on the efficacy of its employees and the loyalty of its customers.

Outstanding Advantages of Taking Online Classes

Computational Modeling of an Economy Using Elements of Artificial Intelligence

Artificial Intelligence - AI is a form of intelligence based on a machine learning algorithm that uses the human brain, which continuously learns from its own experiences. The software program enables users to develop innovative ways of solving problems and offer solutions that surprise even a computer.

News/ Facts about e-commerce B2B

E-Commerce’s biggest retail holidays are behind us, but the competition is heating up. Supply chain disruption, shipping delays, worker shortages, and global conflict have changed how the world does business. 2022 has already seen a number of emerging trends take off and make their way into B2B ecommerce: faster-fulfilled orders, personalization, and customer self-service being just some.

Why do businesses need to develop a content marketing strategy?

Content marketing is an essential piece of your company's success strategy. As one of the most effective methods of growing audience engagement, developing your brand presence, and driving sales, content marketing is a mission-critical growth method for most businesses.