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Why using technology can reduce wastage in the supply chain

Benefit of Net Promoter Score (NPS)

Benefit of NPS

How to Price and Position Products or Services for Marketing Effectiveness

Product pricing is a rather complex process and requires careful study. To base this on the consideration of factors such as costs, sales and marketing, it is necessary to carry out a series of calculations in order to calculate the price. Generally, it takes into account how much money has been spent in production, personnel and marketing costs, but also the profit margin should consider. Although there are a lot of strategies to position your business and differentiate it from its competitors, product positioning is one of the most important ones. Product positioning is the process of creating a brand's identity by positioning a product or service in relation to other products or services on the market.

Marketing and Sales Departments are not Connected

How Customer Satisfaction Affects Sales Performance

UI/UX Research test

The negative impact of advertising on children.

The advertisements are becoming increasingly more powerful, colorful, and diverse. In particular, children are the target audience because they have very funny and eye-catching sounds, images, and colors. Consequently, we can see that music and advertising are becoming inseparable from each other.

How can healthcare systems engage their patients digitally?

Many healthcare systems have digitalized almost everything from booking appointments, paying doctor's fees, follow up check-ups, incentive, and prescriptions, etc so that patients don't have to wait in long lines.

The Different Issues Concerning the Creation of Artificial Intelligence

Artificial intelligence has had a profound influence on the world, and has the potential to change how we live and work. AI has affected many aspects of our lives, from how we communicate with each other to planning the course of our careers. By 2030, artificial intelligence will account for 2% of the world’s GDP, but will create nearly 15 million new jobs in areas such as data science and cybersecurity. The rise of intelligent machines could have an impact on everyone as we increasingly rely on them AI (Artificial Intelligence) is a powerful computer technology that mimics behaviors and decisions of human, thinking. AI evaluate all the things on earth, including heart rate, voice and motion to track speed, distance and direction in real time. AI can also be used in cars and trains to reduce crashes, detect terrorists before they strike and improve manufacturing processes, to prevent accidents which can cause loss of lives. A number of companies report that their applications of this technology have increased their productivity by up to 40% over the past few years.