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Online research : Pros and Cons

In Vietnam, market research is more than just a marketing tool. It is a necessary step to determine whether or not a new product/service will be a success and if it truly meets the expectations of its target audience.It also gives you insight on which factors are influencing the success of your product/service in this industry. Market research allows businesses to spot opportunities and plan for future expansions, so they can increase their sales, or even remove products that no longer meet expectations

Travel Marketing Strategies: Leveraging Technology and Personalization

Data-Driven Content: How Analytics Can Shape Your Strategy

Using smartphones to tap into customer thinking

How to prevent the fake respondents answering the fake response for online research

The most common issues of online research is fake respondents give fake responses.

Online research is cheap and fast which helps researcher to gain insight quickly. However, beside the good points, online research has also many disadvantages, which make researchers hesitate to use it.

The Process of Finding Potential Customers & Essential Notes Not to Be Missed

Integrating Ethical Values and Economic Value to Steer Progress in Artificial Intelligence

In order to promote the application of ethical principles and values in developing and implementing artificial intelligence systems, we often encounter conflicting opinions from different parts of the organization with solutions that may lead to inappropriate solutions, causing unclear effects on the future of enterprises. This article by Anton Korinek highlights some tensions between economic philosophy and ethics, as well as approaches for solving such conflicts by presenting a series of five challenges.

US imigration and key information need to know

The United States is a world power and home to the most sought after educational programs, high paying jobs, and many international companies. It's no surprise that a "huge" number of people around the world want to immigrate to the US. Here are 4 reasons why you want to choose this country as your new home. The individual’s ability to successfully change living and working environment relies on his or her knowledge and the ability to acclimatize the new environment. It is important for each person to prepare good information, learn how to integrate into the new environment and how to cope with its challenges.

Ins and Outs of Targeted Marketing With Paid Search Engine Ads

What Is PPC? Pay-per-Click (PPC) is an online advertising model that allows your organization to appear above organic search results. To use PPC, you'll create a PPC campaign and select the relevant keywords/phrases (or long-tail keywords) of interest to your business in order to direct traffic to your website. Once a visitor interacts with search ads appearing on a user's device, the impression is recorded by Google Analytics and used in their reports or data mining models.