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The impact of Google’s mobile-first index on online marketing.

The mobile-first indexing update (sometimes called the "Mobilegeddon" update) has been rolling out slowly over the past year. When it makes a full rollout in March 2021, more than 70% of all known, crawled sites will be switched to mobile-friendly indexing and Google will begin to punish non-compliant websites with poor performance by seeding them lower in search results. This is a serious issue for businesses because it means that millions of crawling computers are actively seeking out non-mobile versions of your site, which causes your business site to rank lower than its competitors on mobile searches. Here are all the things you need to do before March 2021

Online marketing and internet security

Cyber security is a hot topic in digital marketing. It's essential for both business and personal use. It reduces risk, increases operational efficiency and helps organizations protect themselves against potential cyber attacks. It also provides better control over sensitive data and improves customer experience by preventing fraud and abuse. With so many reasons to implement cyber security into your online strategy, here are 8 important reasons why cyber security is so important for online marketers.

Business Intelligence/ Business Analytics

Business intelligence (BI) and business analytics are often used interchangeably. While both fields are closely related and often depend on one another, there are key differences between them. Business intelligence refers to tools and strategies that help businesses access the data they need to run their day-to-day operations, such as predictive analytics, KPI dashboards, and data extraction tools. Business analytics focuses more on understanding the information that is available and how it can be used for decision making. This distinction allows businesses to determine when each tool may be best applied. Business intelligence and business analytics are two of the most important fields in business, but they’re often used interchangeably. Business intelligence focuses on collecting and analyzing data, while business analytics employs new computational technologies to generate predictive insights. This article offers an overview of each field, explains the differences between them, and explores how both can support decision-making processes and improve organizational performance.

Mobile CRM ‘A Revolution in Sales’

The business industry has switched to an era where operations, approaches, and profits are getting doubled day by day

Business Intelligence Support for Project Management

Advantages and Disadvantages of Online survey

Survey is an necessary tool for many companies, agencies, organizations

Survey is an necessary tool for many companies, agencies, organizations, even stores with small business to collect information, ideas, to search for opinions, trends, hobbies,… from a group of people or a community. With the rise of internet, science and technology, online survey has became very popular. It is chosen by many market researchers to serve the demand of investigation and collecting information.

How to figure out confidence interval

Confidence intervals are a powerful tool that can help you make decisions and draw conclusions from data. But what exactly is a confidence interval, and how do you figure it out? In this blog post, we will discuss what a confidence interval is, why it’s used, and how to calculate one. We’ll also look at an example of a confidence interval in action to give you an idea of how its results can inform your decision-making process. Read on to learn more about confidence intervals and their importance in data analysis.

A confidence interval is a range of values that is likely to contain the true value of a population parameter. The size of the confidence interval depends on the level of confidence that is desired. A higher level of confidence results in a wider interval, while a lower level of confidence results in a narrower interval.

Mobile marketing: Does it work?

Smartphones are the most influential invention of the 21st century, changing millions of lives and revolutionizing how people communicate, learn and shop. The advent of smartphones set the stage for an extremely effective Marketing strategy – Mobile Marketing – which is now playing a key role in driving consumer engagement with both brands and retailers. Mobile marketing encompasses a variety of activities, including mobile advertising and consumer engagement. Mobile advertising is any attempt to influence consumer behavior with the help of messages that are delivered through wireless devices.

Brand marketing and political campaigns