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How to Price and Position Products or Services for Marketing Effectiveness

Product pricing is a rather complex process and requires careful study. To base this on the consideration of factors such as costs, sales and marketing, it is necessary to carry out a series of calculations in order to calculate the price. Generally, it takes into account how much money has been spent in production, personnel and marketing costs, but also the profit margin should consider. Although there are a lot of strategies to position your business and differentiate it from its competitors, product positioning is one of the most important ones. Product positioning is the process of creating a brand's identity by positioning a product or service in relation to other products or services on the market.

Can Artificial Intelligence Be Dangerous?

At the core, artificial intelligence is about building machines that can think and act intelligently and includes tools such as Google’s search algorithms or the machines that make self-driving cars possible.

Which Bitcoin platform is reliable today?

Bitcoin is a cryptocurrency, just like Litecoin or Ether, but with many unique properties that make it much more attractive to some people than others. Each bitcoin is created (or mined) using an encrypted code, which is a string of numbers and letters. The same equation used to create the code can “unlock” it (like a virtual key). Unlike traditional currencies, Bitcoin has no government or central bank behind it. Instead, users secure their money’s value by agreeing on its use through a network of computers called nodes. Once created, the first BTC was sent from Satoshi Nakamoto (guru of Bitcoin) to Hal Finney in 2009 for the equivalent of about $5 USD!

Doctor Engagement and Mobile apps - Solution for smart hospital

The doctor or physician engagement is a tactic put to work for establishing a balanced link between the doctors and their organizations.

Smart hospitals are the future of healthcare. They use cutting-edge technologies to provide the best care possible, while minimizing the costs associated with health care. Today's doctors have access to more information than ever before, but they often don't have the time or expertise to make sense of it all. That's where smart technology can help. Mobile apps are a great way for today's doctors to stay connected and up-to-date on their patients' health issues without having to leave their office or hospital.

How Does the Digitization of Healthcare Help Medical Science?

Digitalization has spread through the aspects of human life like wildfire, but with a more positive effect.

Pricing psychology technology

When used strategically, psychology pricing focuses on the number and format of prices available in your price list or on your website. It's a way to trigger subconscious responses from customers that help influence their buying decisions. While many businesses use psychological pricing tactics, there are several types across several industries. Research has shown that certain formats can elicit subconscious responses from consumers and encourage purchases. Because they are inexpensive to implement,psychological pricing is a popular method for many businesses across industries.

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Test your business idea before starting a business

Product Market Fit - What, When and How

Finding out if your startup has product-market fit — that is, if you have validated that there’s a market for your product and people will pay money for it — sounds like something you have to do later in the process, when your business is already well on its way. But finding out whether your startup has PMF is important because it means you can justify investing resources during the next stage of growth.