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History of Social Media Marketing: The Most Noteworthy Successes

Customer tracking is a tactic that allows business owners to know who their customers are, where they live and what their shopping habits are. Once you gather this information, though, what do you do with it? You can put it to work for your small business in several useful ways. For example, if you know when your customers shop online, you can send them email or text messaging reminders to go out and buy that new TV or computer you mentioned at the meeting last week. Or perhaps you should wait until the next time they are inside a store (maybe you should wait for someone to walk into another store!) before sending out an email detailing the same information about a special deal/discount going on at a competitor’s store.

Software Development: The Disadvantages of Agile Methods

In the mid-nineties, software development companies began to come to the realization that “business as usual” simply wasn’t working for them. The traditional business model involved extensive planning, rigid constructs, and bureaucratic hurdles. In response, software developers began to combine old ideas with new until they found a combination that worked for their situation. The Agile Manifesto is a set of principles that describe how teams can work most effectively. These are the principles that were created to be consistent with how people at Frederick Consulting had been working, as well as what they believed in, and they wanted to help other people go down this path. Although the Manifesto describes a method of working, it also promotes values and ideas. The Manifesto for Agile Software Development is an example of where someone took a large body of existing knowledge and distilled it down to 11 key points for "guiding practices that support teams in implementing and executing with agility."

What is Auction eCommerce

An e-auction is an online marketplace where the sellers and buyers are not present physically in the same place, but interact remotely through a website

The Major Types of Online Consumer Behavior

Very few customers are truly “just as good” as another, but the abundance of competition out there makes it nearly impossible to know how much value each customer brings to the table. Sure, you should still focus on selling high-quality products and services that meet customers’ needs, but don’t forget to stop and ask yourself if splitting hairs about who is the best customer will help or hurt you in the long run. Repeat customers aren’t just someone who makes a purchase once, they are someone who actively shop with you again. Repeat Customers will recommend your brand or business to others and often tell others how much they love or support your business. Repeat Customers are loyal, not only because it is easy to shop at your store but also because they love what you do.

Young adults and the customer’s satisfaction- Evaluate the factors

Research in-house for SME

As a SME owner, you know that information is power. However, gathering relevant and accurate data can be overwhelming, time-consuming and costly. That's where in-house research comes in – a cost-effective way to generate insights into your industry or target audience without breaking the bank. In this article, we'll explore the benefits of conducting research in-house, how to do it effectively and when it's time to consider outsourcing.

Do not reduce price, increase value to customers

The Imperative Need for Regulation in Artificial Intelligence

How marketing content in online marketing gets viral?

When your website only posts articles found anywhere, you need to rethink your content marketing strategy. Many companies are turning to new forms of content, like infographics and videos, that can help build engagement with specific audiences.