What Is PPC? Pay-per-Click (PPC) is an online advertising model that allows your organization to appear above organic search results. To use PPC, you'll create a PPC campaign and select the relevant keywords/phrases (or long-tail keywords) of interest to your business in order to direct traffic to your website. Once a visitor interacts with search ads appearing on a user's device, the impression is recorded by Google Analytics and used in their reports or data mining models.
Read more ...Fashion is a continuous, dynamic and evolving industry where new trends are created every season by changing consumer preferences. Developed to meet the demand of time-strapped consumers, fashion retailers have revolutionized the fashion industry with the introduction of “fast fashion”. The popularity and widespread adoption of fast fashion strategies has made it possible for brands and retailers to offer affordable yet high-quality clothes at competitive prices.
Read more ...The book begins with an overview of decision trees and discusses how decision trees are related to other concepts such as decision theory, optimization, and statistical inference. The author then explores the use of decision trees in data mining tasks and describes how these techniques complement and supplement other business intelligence applications, such as dimensional cubes (also called OLAP cubes) and data mining approaches, such as regression, cluster analysis, and neural networks. The author then demonstrates how decision trees can be used to solve real-business problems by applying them to scenarios in manufacturing, sales forecasting, CRM applications and marketing analytics.
Read more ...According to statistics in 2021, more than 4.6 billion people are using social networking sites such as Facebook, Tik Tok, Instagram.. This is a golden opportunity for businesses to reach target customers through Social media marketing (SMM).
Read more ...
.jpg)
