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Market Research
These resources are available to support you to identify your research objectives, methodology and conduct the survey to meet your business objectives.
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Mobile Business Intelligence: Allocation of Mobile Workers for Competitive Information Gathering
Natural Intelligence Applications for Business Intelligence in Online and Catalog Retailing Firms
Social media marketing, advertising, and business-to-consumer marketing. Advantages and disadvantages.
Analyzing the effectiveness of internet marketing in growing sales: A case study of American companies.
Comment on Prediction, Judgment, and Complexity: A Theory of Decision Making and Artificial Intelligence
Traditional Marketing vs. Digital Marketing: Which one is Better When it Comes to Tracking KPIs
What Role Will Artificial Intelligence Actually Play in Human Affairs in the Next Few Decades?
Supply chain challenges and trends- The influence of globalization and the digital revolution.
Exploring how organizations use corporate social responsibility (CSR) to reinforce brand equity