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Role of CSR in brand development.

Corporate social responsibility (CSR) is corporate social responsibility, is the commitment of businesses to business ethics and contributes to sustainable economic development, improving the quality of life for employees and their families. CSR encompasses a business’s interaction with employees, customers, suppliers and community partners. It includes strong ethical standards, transparency about activities and performance, learning from past mistakes and rewarding community engagement. Corporate Social Responsibility (CSR) is an opportunity which, if taken seriously and executed properly, can prove to be very profitable. It involves three main components: Environmental sustainability, Humanitarian and community needs, and Reaching out to key stakeholders. One thing that business owners often fail to consider when working with CSR is the importance of branding more specifically at the corporate level. For example, if a company wants people to care about their environmental impact on the planet, it might involve activities such as running greener and more efficient operations or recycling more resources than normal. Knowing how much effort you want to put into it will help determine these efforts which in turn will solely depend on the efforts of the employees themselves

Agile Business Process Development: Why, How, and When

Agility, agility, agility! Whatever your role in the agile process and whatever you need to do, Agile Business Process Development provides everything you need from an agile process perspective.

Identify the most powerful promotion techniques.

Promo advertising is a form of advertising that is used to promote products and services.

The fashion industry and its marketing strategy.

It is important to understand that fashion marketing is one of the easiest. Firstly, there is a field for creativity. Secondly, there is always a buyer. Target audience - the whole world (with the exception of "exotic" styles). Thirdly, the style is constantly talked about, because the name of the brand can be on the lips of many customers. The remaining are only nuances in order to correctly identify different markets and trends. It is not easy to run a fashion brand. Even the top brands like Chanel, say that they get it wrong most of the time. They have to create their own style and identity. Many fashion designers are in a hurry. They are attracted to the fun and glamorous parties that are usually associated with the fashion industry. At a time when there are several fabulous and unexpected success stories, most other brands fail miserably.

Project Management Method Called Agile

The term agile is a project management method that rewards small, frequent improvements over large and infrequent changes.

Will Artificial Intelligence Overpower Human Beings?

Artificial Intelligence (AI) has been on the rise for some time now, in its various forms. With different technologies and techniques, this topic is as interesting as it is complex, technically. Machine Learning (ML), through a set of algorithms, teaches machines to make decisions based on data which they would have never known to look at before. Deep Learning (DL), on the other hand, involves training the machine through large datasets that have been preprocessed meticulously by human beings.

10 CRITICAL STEPS TO CREATE A POWERFUL MARKETING PLAN

7 CRITICAL STEPS TO CREATE A POWERFUL MARKETING PLAN

Making marketing plan is critical step in business operation. The good plan can help business to uplift sales, and the bad plan can lead to fail. These days, after Covid-19 pandemic time, businesses need to find the good way to survive, and it is requirement to have smart marketing plan, not to burn marketing budget. Every marketing plan should be measurable, show ROI (Return on Investment).

Vietnam Portrait 2020

The Use of Competitive Intelligence in Business

Knowledge is power and you want to be on the side of knowledge. By asking questions, seeking feedback from your customers and providing them with data you can build relationships with them in a transparent way. You’ll develop a much deeper relationship with your audience, it will help you understand how they respond to certain messages or products and the conversations that lead to purchases. Small businesses can benefit from intelligence gathering and analysis. Intelligence gathering can be as simple as learning about your competitors and the general makeup of their business, to more sophisticated tasks like investigating trends in your industry or identifying new sources of potential leads. Get started by learning to think analytically and look in the right places for answers to any questions you have about your business' future. Competitive intelligence is the primary way you’ll gain the knowledge you need to stay ahead of your competitors. In this article, we’ll explain the concept of competitive intelligence (CI) and dig into some of the most important types of CI. It won’t take long for you to realize that CI can greatly affect your business in many ways. Because it can give your company a leg up on its competition, it has become one of the fastest growing segments in business today