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How to Use Content to Improve Email Subscription Rates

Email unsubscribe rates are a sign of a valuable brand and the success of your marketing strategy. If these numbers are going down, it’s likely because you are working to keep someone who was on the fence from leaving. Take the time to understand why they’re leaving and what can be done to appeal to them again! With the email marketing service, you can provide a direct line of communication between your company and website visitors. You can create awareness and encourage subscribers to subscribe by sending them information and updates on your blog. There are also ways you can let people know when they login that there is an exciting offer or discount available.

Significance of competitors analysis in marketing a brand

Sustainable Marketing: Building a Green Brand in Today's World

Food and Beverage Marketing: The Rise of Plant-Based Products

Electrical consent form with signature

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Consent forms are essential for some businesses, particularly in healthcare, finance, law, and technology. Business owners and managers must select and implement the right kind of consent form. Otherwise, it may not serve its intended legal purpose. Consent forms are often required by law to obtain permission from someone before doing something with their services or information. They are typically used to gain the consent of patients for care or treatment, employees for work conditions or data sharing and customers for the use of goods or services. Consent forms can also be used to gain consent from third parties such as business partners or contractors who will be handling information about a specific person.

Understanding Agile Supply Chain Management in the Fashion Industry

Fashion is a continuous, dynamic and evolving industry where new trends are created every season by changing consumer preferences. Developed to meet the demand of time-strapped consumers, fashion retailers have revolutionized the fashion industry with the introduction of “fast fashion”. The popularity and widespread adoption of fast fashion strategies has made it possible for brands and retailers to offer affordable yet high-quality clothes at competitive prices.

Social Media Marketing: Emerging Platforms to Watch in 2025

The Use of Competitive Intelligence in Business

Knowledge is power and you want to be on the side of knowledge. By asking questions, seeking feedback from your customers and providing them with data you can build relationships with them in a transparent way. You’ll develop a much deeper relationship with your audience, it will help you understand how they respond to certain messages or products and the conversations that lead to purchases. Small businesses can benefit from intelligence gathering and analysis. Intelligence gathering can be as simple as learning about your competitors and the general makeup of their business, to more sophisticated tasks like investigating trends in your industry or identifying new sources of potential leads. Get started by learning to think analytically and look in the right places for answers to any questions you have about your business' future. Competitive intelligence is the primary way you’ll gain the knowledge you need to stay ahead of your competitors. In this article, we’ll explain the concept of competitive intelligence (CI) and dig into some of the most important types of CI. It won’t take long for you to realize that CI can greatly affect your business in many ways. Because it can give your company a leg up on its competition, it has become one of the fastest growing segments in business today

How to Forecast New Product Adoption Rates

One of the most important SaaS metrics is Product Adoption. It’s easy to overlook Product Adoption, but it’s one of the most important things we can track. Your product adoption rate combines satisfied customers together with new ones. It gives you a snapshot of your product’s overall health because it measures both customer growth and satisfaction. Wondering how to track your Product Adoption rate with numbers? We’ve got you covered. In this guide, we’ll take a deep dive into how to calculate and track your Product Adoption rate while also covering ways to improve your adoption stats.