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The Foundations and History of Artificial Intelligence

Artificial Intelligence (AI) is the simulation of human behavior and cognition in a machine. This is not a new word and not a new technology for researchers. It has been observed that it was one of the oldest science on earth, even there are the myths of Mechanical men in Ancient Greek and Egyptian Myths. Now AI has evolved to be much more advanced and a lot of time is spent on research for making AI work on a high level. AI is not just about programs and computers but it’s a complex science that involves many different disciplines like computer science, math, statistics etc.

Organization Effectiveness and Business Intelligence Systems

Are you interested in finding out more about how companies like Microsoft and GE are ensuring their organizations are operating at maximum efficiency? If so, then this program is for you! A team of experts will show you how to use metrics such as “organizational effectiveness” to determine how well your company is performing. You'll hear from top CEOs, Canadian Business Hall of Fame inductees and many more! The concept of organizational effectiveness is a bit more complicated than cut-and-dry definitions. At the most elemental level, organizational effectiveness is a concept that measures how thoroughly and efficiently a company achieves its business goals. An effective organization runs like a well-designed, well-oiled machine. Its moving parts function smoothly to produce the results the business set out to achieve, with minimal wasted resources or time." As the business world continues to evolve, so must your company. Whether you’re looking to increase revenue and reduce costs, or simply wanting to make your teams more productive and build a productive culture, organizational effectiveness is worth the hype. This course is for leaders looking to position their company for more efficient performance.

If You Could Track Only 3 Customer Metrics, What Should Your Business Measure?

Research Analyst

STUDYING THE PURCHASE PROCESS AND MAKING A PURCHASE DECISION IN THE DIGITAL TECHNOLOGY AGE

Accompanying the tremendous growth of online shopping is the emergence of continuous buying behaviour or very random purchases without regard to the purpose of the use or other financial priorities. These behaviours have contributed significantly to the success of e-commerce platforms, but also led to a huge waste for the consumption of each individual and family. One way that could help curb this behaviour and avoid such waste is if can find a way to transform this behaviour into something more positive as well as useful, such as encouraging people to recognize their consumption patterns and make better decisions about consumption in order to minimize spending on unnecessary products and maximize the value obtained from their purchasers by directing them towards specific platforms according to their consumption patterns and needs.

How Is Consumer Behavior Changing This Year?

The effect of social media on buying choices

Social media has become a very powerful tool for connecting people. They can connect with other people around the world through different social media platforms like Facebook, Twitter, Instagram, YouTube and many others. Social media is a great way to keep in touch with family and friends through pictures, videos, posts and comments. It's also great for keeping up with news from organizations which are a company or nonprofit organization. As more online users post and share on social media, there is a massive amount of information that is available to people. If you are looking for new ways to attract customers and get them talking about your product or service, social media can be a great way to do so. Social media is a great source of information. People have a lot of ‘connections’ on social media, therefore information is consumed by many people. This information becomes a source of influence on consumers and their buying behavior.

Black Friday as a sales driver- Is it effective?

As we all know, Black Friday 2019 is passing rapidly, and it is just a few months away from us. With the globalized market like today, Black Friday was introduced into Vietnam as a matter of course, moreover, it was very warmly received from the majority of users in the market. So what is Black Friday? And how to implement an effective Black Friday Marketing strategy to increase sales during the Black Friday season? Mona Media will reveal it to you right in the article below!

Brand funnel and definition

Have you heard of the term "brand funnel" but not sure what it means or how it could benefit your business? You're in luck! In this blog post, we'll be diving into the world of brand funnels - what they are, why they're important, and how to create one for your own brand. Plus, we'll take a look at Coca Cola's successful implementation of their brand funnel.