Is Display Marketing on Its Deathbed?

Is Display Marketing on Its Deathbed?

Data-Driven Content: How Analytics Can Shape Your Strategy

Data-Driven Content: How Analytics Can Shape Your Strategy

The Process of Finding Potential Customers & Essential Notes Not to Be Missed

The Process of Finding Potential Customers & Essential Notes Not to Be Missed

The top 5 free Quiz websites you should use

Are you looking for free Quiz sites? Please refer to the top 5 free Quiz websites below.

Top 5 popular free online market research platforms today

Procurement Department and untold stories

Procurement Department and untold stories

The procurement department is where it all happens.

5 ways to win with CX

5 ways to win with CX

What is the impression of click-baited sponsored content on the consumers?

What is the impression of click-baited sponsored content on the consumers?

Content is king and clickbait is a form of it that takes a singular meaning. It lists a headline or an excerpt or two and leaves the rest to the reader’s imagination, hoping they’ll click on an article that really talks about this thing you want them to look more into. Content Marketing is an important pillar of your overall Small Business marketing strategy, but it’s not always easy to know what is appropriate or not. Just like any other aspect of your business, you need to be open and honest with your customers if you want them to buy from you rather than someone else. There is a fine line between being helpful and intrusive, and this is one that every content creator needs to be aware of and control how their brand looks online.

Components That Help Improve Brand Performance

Components That Help Improve Brand Performance

Purchase Intention: Color-emotion Associations

Purchase Intention: Color-emotion Associations