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Acquistion new customers vs Retent existing customer, which one is more challenge

In the world of business, one of the biggest challenges is attracting and retaining customers. With so much competition in every industry, it's crucial for companies to have a solid customer base that generates revenue. But what's more challenging - acquiring new customers or keeping existing ones? In this article, we'll explore both sides of the coin and analyze why one may be more difficult than the other. So buckle up and get ready to dive into the exciting world of customer acquisition and retention!

Social Media Marketing: Advantages and Challenges

Social media marketing is a marketing strategy that uses social media to build brand awareness and generate leads, customers, or other desired outcomes. Social media allows companies to create and share content quickly, which is often done in collaboration with other companies, brands, or non-profit organizations. This helps increase trust and credibility between the brand and its target audience who are often more receptive to messages because the information comes from friends.

Analyze the functions of mobile marketing.

With the trend of using mobile phones as popular today, Mobile Marketing is a very interesting form of marketing. It is gradually becoming an important trend and chosen by businesses to promote their products and services. So what is Mobile Marketing? Let's find out with Vietnix in the article below.

Receiving Negative Word of Mouth: The Connection Between Consumers and the Brand

Social media management and marketing.

Content sharing on social media is one of the most effective ways to build brand awareness, attract customers and generate sales. Social media platforms provide an opportunity for businesses to connect with potential customers who are interested in their products or services. There are 3.78 billion people worldwide that use social media when they make purchasing decisions, and 54% of them rely on reviews and recommendations to help guide their decision making process. You might think that the average American spends X hours online each day, but you’d be wrong. While there is some truth to the fact that we tend to spend more time online these days, the time spent online by consumers has decreased over time. With the introduction of the next pandemic, we’d like to remind you that your online presence matters more than ever. As a result, your profile will be updated as soon as we detect a new outbreak, with more options to report on your current health in order to help other users know if they can safely interact with you. Using platforms like Facebook, Twitter, Instagram, and Snapchat can help you connect with your audience where they’re spending the most time. This is especially true when talking about your social media sites due to the fact that most people are using these platforms to feel connected but also to avoid attention in today’s society.

CUSTOMER PERSONAS – The Key Factor in Decision making

When advertisers form the idea of a marketing campaign, there are important factors that if you can't figure it out from the beginning, it will be difficult to effectively implement the campaign. One of these factors is building a "Customer Personas”

Business Intelligence/ Business Analytics

Business intelligence (BI) and business analytics are often used interchangeably. While both fields are closely related and often depend on one another, there are key differences between them. Business intelligence refers to tools and strategies that help businesses access the data they need to run their day-to-day operations, such as predictive analytics, KPI dashboards, and data extraction tools. Business analytics focuses more on understanding the information that is available and how it can be used for decision making. This distinction allows businesses to determine when each tool may be best applied. Business intelligence and business analytics are two of the most important fields in business, but they’re often used interchangeably. Business intelligence focuses on collecting and analyzing data, while business analytics employs new computational technologies to generate predictive insights. This article offers an overview of each field, explains the differences between them, and explores how both can support decision-making processes and improve organizational performance.

Advantages and Disadvantages of Online survey

Survey is an necessary tool for many companies, agencies, organizations

Survey is an necessary tool for many companies, agencies, organizations, even stores with small business to collect information, ideas, to search for opinions, trends, hobbies,… from a group of people or a community. With the rise of internet, science and technology, online survey has became very popular. It is chosen by many market researchers to serve the demand of investigation and collecting information.

The impact of Google’s mobile-first index on online marketing.

The mobile-first indexing update (sometimes called the "Mobilegeddon" update) has been rolling out slowly over the past year. When it makes a full rollout in March 2021, more than 70% of all known, crawled sites will be switched to mobile-friendly indexing and Google will begin to punish non-compliant websites with poor performance by seeding them lower in search results. This is a serious issue for businesses because it means that millions of crawling computers are actively seeking out non-mobile versions of your site, which causes your business site to rank lower than its competitors on mobile searches. Here are all the things you need to do before March 2021