AI-powered Market Research: Survey | Form | Quiz | Registration Form | Booking Form

How Facebook helps a business to grow?

The availability of Facebook for small businesses and for the SMEs has become an essential element of business development strategy in Vietnam. Small business growth significantly depends upon knowledge, brand awareness, reputation and recognition by consumers. Thus, access to Facebook platforms can help businesses to rank higher among their competitors through effective marketing strategies. Facebook is a business platform that allows businesses to take advantage of, exploit and develop for their own businesses. It’s our mission to help you understand how Facebook makes businesses better by making it easier for you to: Connect with the people you know; Simplify & save time for the updates you care about; Find relevant information about topics that keep your mind fresh and active; And find ways to connect with your friends, family and professionals globally. The potential of Facebook as a marketing tool is not difficult to understand. First, it has a huge number of users who are present and active on social media every day. According to the latest report of We Are Social 2019, in Vietnam, Facebook is the 2nd most visited website after Google, the social networking platform Facebook Messenger ranks 3rd in terms of active users. The total number of customers that are approached monthly from advertising (Monthly Active User) reaches more than 61 million people, in addition, the average Vietnamese people spend up to 4 hours and 30 minutes on social networks every day… These figures That said, your potential customers are present and active on this platform every day, that's why businesses can't ignore the implementation of marketing activities on the Facebook platform. The use of social networks can help you in gaining new customers and increasing sales. Fanpage represents the face of your business on a social network, helping you to reach target customers. The combined use of these two platforms will help businesses grow in both sales and brand awareness.

The Metaverse – A new digital marketing trend

In the changing technological environment, brands have begun to embrace new technologies to experiment and create. They will continue to experiment with technology trends and new initiatives to drive value for customers, who can now be a part of their personal experience and engagement. In 2022 and beyond, one of the brand's most innovative ideas is about Metaverse related concepts. This year's new product line includes Metaverse Wanderer, an interactive game leveraged on the Metaverse' creator virtual world. Metaverse is a virtual platform that combines a wide range of virtual and augmented reality technologies. These digital platforms include social media and interactive platforms, which a user can use to interact in some way. Social interaction means that users can communicate directly with each other and there’s a possibility that you could experience products, digitized stylized 3D environments and creative materials using Metaverse technology.

Computational Modeling of an Economy Using Elements of Artificial Intelligence

Artificial Intelligence - AI is a form of intelligence based on a machine learning algorithm that uses the human brain, which continuously learns from its own experiences. The software program enables users to develop innovative ways of solving problems and offer solutions that surprise even a computer.

Why do businesses need to develop a content marketing strategy?

Content marketing is an essential piece of your company's success strategy. As one of the most effective methods of growing audience engagement, developing your brand presence, and driving sales, content marketing is a mission-critical growth method for most businesses.

The Emerging Data-Driven Social Media Marketing Strategies

When it comes to social media, it can be easy to feel overwhelmed. There's a lot that goes into a campaign from creating content, scheduling times and sharing updates to optimizing engagement across all channels. The more you know about the basics of what works best for your brand, the easier it is to stay on top of marketing across multiple platforms.

Acquisition of new customers vs retaining existing ones, which one is more challenge?

Majorly, customer retention and acquisition are the two types that can affect business sustainability and growth. Any business relies on the efficacy of its employees and the loyalty of its customers.

Multidimensional Modeling for Social Business Intelligence

In this paper, we describe the concept of social business intelligence (SBI) in order to describe its scope and aim. The applicability of SBI was explained, followed by an outline of its benefits and drawbacks. Moreover, we discuss topics as the main component of a topic hierarchy and outline its challenges. Afterwards, we introduce a reference architecture for SBI that has been formulated based on the core concepts outlined above. We illustrate the utilization of our proposed architecture by describing two particular implementations specific to query performances and to our meta-star approach. Finally, some experimental results are presented for topic queries within our system as well as for various query executions performed with different volumes of textual data available for aggregation in a real context (Filipino auctioning sites).

The Importance of Singularity and Artificial Intelligence to People

Should you feel bad about pulling the plug on a robot or switch off an artificial intelligence algorithm? Not for the moment. But how about when our computers become as smart—or smarter—than us? In the case of robots and machines, the answer is no: We don’t want to live in a world where we outsource our thinking to computers or robots. And with AI algorithms, we need to make sure that our systems are built with safety and security in mind This paper examines three interrelated questions concerning the impact that artificial general intelligence will have on human-robot interaction. First, how can we create robots that act as good partners with humans? Second, what forms of existence should be afforded to artificial intellects? And third, how do we ensure that such entities are treated with dignity and respect? The paper suggests a framework for examining AGI ethics that believes that humans must be active participants in any future form of intelligent life and create guidelines for development and deployment of AI agents. Recently published in Guide to Deep Learning Basics, a collection of papers and treatises that explore various historic, scientific, and philosophical aspects of artificial intelligence. Borna Jalsenjak, scientist at Zagreb School of Economics and Management discusses super-intelligent AI and analogies between biological and artificial life in his essay titled “The Artificial Intelligence Singularity: What It Is and What It Is Not.”

Marketing Analytics