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The impact of Google’s mobile-first index on online marketing.

The mobile-first indexing update (sometimes called the "Mobilegeddon" update) has been rolling out slowly over the past year. When it makes a full rollout in March 2021, more than 70% of all known, crawled sites will be switched to mobile-friendly indexing and Google will begin to punish non-compliant websites with poor performance by seeding them lower in search results. This is a serious issue for businesses because it means that millions of crawling computers are actively seeking out non-mobile versions of your site, which causes your business site to rank lower than its competitors on mobile searches. Here are all the things you need to do before March 2021

Applying Time Management Skills and Reduce Unnecessary Stress

These days, many people are in the same boat. The amount of work and responsibility that everyone has is increasing, but at the same time, it’s becoming harder to manage your time. It’s so easy to feel stressed out with too much work at home and not enough time, but what if there was a way to have more of a say over your time? Find out more about effective time management by listening to this podcast!

Social media and its give-away technique- Is it worth it?

Social media giveaways create the perfect opportunity for social media managers to drive engagement and boost brand awareness. By asking users for just one like, comment or share to enter a promotion, brands can capture user attention and expand their reach. The convenience of creating and participating in a social media giveaway has made it a powerful — and popular — marketing tool for companies looking to deepen engagement and build loyalty. Social media has rapidly become a popular way to host brand promotions, such as sweepstakes and contests. The reason is that social media provide the flexibility and accessibility businesses need to engage with their customers in a way that is both seamless and highly engaging. Here are three key reasons you might want to consider hosting your next contest or sweepstakes on social media:

Case Study of Canva’s Design School Content Marketing Strategy

Founded in 2013 by Melanie Perkins, Canva is an Australian startup who allowed users to design for free with a huge graphic store, diverse styles and features, and extremely simple manipulation. As of early 2020, Canva has grown strongly with more than 20 million users from 190 countries using the free version of the application on the Website platform. Canva's blog has been in development since November 2014. Six months later in May 2018, we had recorded 2,457,779 visits, an average of 409,000 a month from the Content Marketing team. After this development effort from the Content Marketing team and a solid strategy for content marketing and social media marketing, Canva officially recorded for the first time in history the website reached 1 million visits in February 2016. So what did the Canva team do to double their website visit?

Relations Between Agile and Lean Supply Chain Management

Supply chain management is an important aspect of engineering and product development.

Agile Methods Beneficial for Enhancing External System Design

More and more project managers have realized the benefits of agile project management methodologies. The flexibility, responsiveness and evolutionary nature of Agile projects make it a popular choice for expanding your roadmap. Agile is a process of product development. It relies on rapid and adaptive response to changing requirements, instead of long-term planning. It encourages short iterations for software development, meaning that developers deliver working product every 2-3 weeks. In addition, agile also provides transparency of information, which allows everyone involved in the project to know what's happening at all times. All projects must follow agile principles because they help teams make better decisions as they adjust to change (aka can adapt easily).

Big Data Analytics and Business Intelligence in Industry

What is Business Intelligence? Business intelligence is the use of data to help companies make educated decisions with the right information. BI, if done manually, needs a lot of resources and time. It is an integral part of the process and helps simplify and automate the process as well as generate qualitative reports Business intelligence is the process of bringing together data and information management tools to enhance customer experience, increase productivity and profitability, improve business processes, and make better decisions. This process involves the consolidation, analysis and presentation of business information to users of all kinds for the purpose of enhancing strategic and operational decision-making. BI encompasses a variety of technologies that automate the management of data, integrate multiple sources within the enterprise, and present results in a meaningful way that helps users make better decisions. The modern business intelligence (BI) model follows a bottom-up approach and allows users to interact with data and make strategic decisions at their own level. A simple example, an employee needs to see his salary details as compared to his colleagues. He can do so by logging into the employee portal, and then clicking on the salary tab, which is accessible via a link that appears on every account. Afterwards, he can customise this dashboard by entering his own information – total earnings, bonus percent etc.

Business Intelligence: Applications, Trends, and Strategies

Modern businesses have increasingly been focusing on analysing and evaluating their data so they can take action with the most relevant information at their disposal. Business Intelligence (BI) has undergone significant transformation in recent years and certainly is not being superseded by artificial intelligence. In fact, it has become more efficient and user friendly since moving to the cloud, utilising AI and machine learning, and its embedded implementation. Business Intelligence (BI) was an integral part of the organization, helping in analytics and decision making. Today's business leaders know that data is a valuable asset that needs to be used effectively to ensure efficient company processes. They require powerful data analysis tools to help them in the decision-making process. Businesses are embracing sophisticated analytics and data science to gain insights and make more informed decisions, the result; turning your BI department into a profit centre."

Systems in Business Intelligence and Information Systems

A Business Intelligence (BI) system is essentially a way for companies to increase the efficiency of their internal processes, allowing for faster decision-making and more effective decision-making. It's also crucial for running a business as it helps companies collect, prepare and analyse information from internal systems and external sources in order to better understand what's happening within their organisation. The HR analytics solution brings together all the data and reporting from the contents of the business, claims management and external suppliers into one unified system with standard analytical controls and data extraction capabilities. It can also be used to create a uniform data basis for analyses, avoiding the slow pace of interactive processing in operational systems. Business Intelligence provides a wide range of decision support facilities to help you make better decisions. It can be used in business process improvement, strategic planning and forecasting, customer relationship management and marketing automation. In this way it contributes to the success of your business.