Benefits of Green Marketing

Benefits of Green Marketing

Green marketing is an effective way to get noticed, but more importantly, it’s a smart way to help customers and employees feel good about what you do.

Agile Methodology for Project Management

Agile Methodology for Project Management

Agile Methodology for Project Management, Fourth Edition is an excellent resource and reference for any project professional who needs to understand and apply agile principles and practices.

Case Study of Starbucks Social Media Marketing

Case Study of Starbucks Social Media Marketing

The Starbucks enterprise is a tale of success, and a direct result of a genius social marketing and branding strategy. With more than 17000 Starbucks stores in the world, spanning throughout 49 countries , and with significantly higher prices than the market average, the Starbucks enterprise is a testament to their ability to create a unique and memorable experience for every customer.

Email Marketing Role in Lead Generation

Email Marketing Role in Lead Generation

Emotional Intelligence and Work-Life Balance in the IT Sector

Emotional Intelligence and Work-Life Balance in the IT Sector

Gaining Customer Loyalty. Do you think your customer is loyal with you?

Customer loyalty is one of the most intangible assets for a business/brand or company

What is Social Marketing Mix Strategy

What is Social Marketing Mix Strategy

Relevance of Corporate Social Responsibility in brand development

Relevance of Corporate Social Responsibility in brand development

There is no Marketing Plan

There is no Marketing Plan