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Organization Effectiveness and Business Intelligence Systems

Are you interested in finding out more about how companies like Microsoft and GE are ensuring their organizations are operating at maximum efficiency? If so, then this program is for you! A team of experts will show you how to use metrics such as “organizational effectiveness” to determine how well your company is performing. You'll hear from top CEOs, Canadian Business Hall of Fame inductees and many more! The concept of organizational effectiveness is a bit more complicated than cut-and-dry definitions. At the most elemental level, organizational effectiveness is a concept that measures how thoroughly and efficiently a company achieves its business goals. An effective organization runs like a well-designed, well-oiled machine. Its moving parts function smoothly to produce the results the business set out to achieve, with minimal wasted resources or time." As the business world continues to evolve, so must your company. Whether you’re looking to increase revenue and reduce costs, or simply wanting to make your teams more productive and build a productive culture, organizational effectiveness is worth the hype. This course is for leaders looking to position their company for more efficient performance.

Brand Attachment Role in Invoking Targeted Emotions in Consumers

Start by creating an experience with your brand, aligning values and values exchange with your consumer. As you create this bond between you and your consumer, you will develop a bond between them as well. The more that you can do that and the more consistent you are in making sure your consumers are getting what they want from your brand results in brand loyalty, which leads to brand advocacy. Brand advocacy translates into customers trusting your brand and telling others how good it is so when someone else puts out a product or service that is not as good as yours, the person who has been loyal to the brand will say something about it.