𝟭. According to the report of Master Consulting Group, the global online food delivery market was valued at 𝑼𝑺𝑫 65 𝒃𝒊𝒍𝒍𝒊𝒐𝒏 𝒊𝒏 2017 and it is expected to grow over 𝑼𝑺𝑫 150 𝒃𝒏 𝒃𝒚 2027. Regionally Asia-Pacific dominates the Global online food delivery market with a market revenue around USD 35 bn. The growth is driven by an increasing young population who demand for easy and quick food delivery services.
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𝟮. It seems like 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻 𝗭'𝘀 𝗿𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽 𝘄𝗶𝘁𝗵 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝘆 𝗳𝗼𝗼𝗱 𝗺𝗼𝗯𝗶𝗹𝗲 𝗮𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗶𝘀 𝘃𝗲𝗿𝘆 𝘀𝘁𝗿𝗼𝗻𝗴. Among takeout eaters, almost 7 in 10 Gen Z and millennials watch online TV while eating takeout food. Especially in this pandemic crisis, while people spend much time watching online platforms such as Youtube, Netflix, etc. “𝗖𝗼𝗻𝘃𝗲𝗻𝗶𝗲𝗻𝗰𝗲” is the holy grail across various sectors, and customers are willing to pay more for it.
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𝟯. 𝗚𝗿𝗼𝘄𝘁𝗵 𝗼𝗳 𝗩𝗶𝗲𝘁𝗻𝗮𝗺 𝗢𝗻𝗹𝗶𝗻𝗲 𝗙𝗼𝗼𝗱 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝘆 𝗠𝗮𝗿𝗸𝗲𝘁 𝗗𝗿𝗶𝘃𝗲𝗻 𝗯𝘆 𝗙𝗹𝗼𝘂𝗿𝗶𝘀𝗵𝗶𝗻𝗴 𝗙𝗼𝗼𝗱 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 - A major factor catalyzing the growth of the online food delivery market in Vietnam is its convenience and easy accessibility. With a growth in digital technology, the food delivery market in the country is being reshaped.
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𝟰. However, we couldn't ignore the growth of physical stores either. Success is not just who you are, but where you are. If 𝘆𝗼𝘂'𝗿𝗲 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝘁𝗼 𝗲𝘅𝗽𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀, it rightly identifies your exact 𝗹𝗼𝗰𝗮𝘁𝗶𝗼𝗻, 𝘀𝘁𝗼𝗿𝗲, 𝗼𝘂𝘁𝗹𝗲𝘁, 𝗿𝗲𝘀𝘁𝗮𝘂𝗿𝗮𝗻𝘁, 𝗱𝗶𝘀𝘁𝗿𝗶𝗰𝘁 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻 supported by hard facts of knowing your customer concentration, competition spread and your product acceptance. Therefore, it is an important step to know where you will be placing your next development or product.
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